Service categories

• Multi-Channel Networks and Channel Management Service Providers

  Multi-Channel Networks (“MCNs”) and Channel Management Service Providers offer services that may include audience development, content programming, creator collaborations, digital rights management, and/or media sales. These companies support YouTube creators, media companies and other digital IP owners.

  Some MCNs and Channel Management Service Providers will require clients to link their channel(s) in order to provide support and services. Other MCNs and Channel Management Service Providers are able to support independent channels. All of the partners listed here have a direct relationship with YouTube and are in touch with us on a regular basis. Content ID Management Music Talent Representation Livestream Support Target customers Target customers

• Content ID Management

  Copyright owners can use a system called Content ID to easily identify and manage their content on YouTube. Content ID providers utilize access to Content ID and administer claims on your behalf. There are two types of Content ID providers:

  Multi-Channel Networks (“MCNs”): MCNs usually require linking your channel to their Content Owner, and in return they provide a suite of services

  A la carte Service Providers: These are companies that would work with IP owners and may not require companies to join a network

• Music
  • Preferred Music Distributor

    Preferred Music Distributors provide the highest level of support to artists and record labels who are looking to have their music distributed to YouTube and YouTube Music. These Preferred partners provide music-facing services for artists at every point in their career, from the bedroom to the bigtime, including Official Artist Channel creation.

  • Music Distributor

    Music Distributor partners on this list have been vetted, and can provide music artists with Art Track delivery, sound recording delivery and Content ID rights management, as well as asset reporting and traditional music distributor services.

• Talent Representation

  Talent Agencies and Talent Management companies generally represent creators across multiple areas of their businesses, strategizing with these clients on overall brand building and revenue diversification, while sourcing and negotiating new opportunities for them.

• Livestream Support

  Live streaming providers understand the platform's feature set and limitations. As a part of the streaming services they offer, the providers listed support services that include creating and scheduling events, encoding your broadcast to your YouTube channel within YouTube's recommended streaming guidelines, and managing the stream within the Channel if necessary. They will also be able to produce an archive of your full broadcast locally, provide redundancies, and consult on streaming best practices if necessary.